In a less satirical post, chances are if you haven’t been living under a rock the past year you’ve heard of this man.

Only Picture Labeled for Reuse, sorry Dave.

He goes by El Prez! He’s the president and founder of Barstool Sports which is an incredible successful and funny blog focused on sports through the use of comedic expression. Following an incredible day in the market, Dave managed to rack up a beautiful million dollars today with the help of Boeing, Alaska Airlines, and Alibaba among many other positions (2 great choices in my opinion as I’m long Boeing and Alaska Air as well).

While giving a fat finger to the pin-stripes on wall street who said he could never do it, he exposed his year to date account gain of $-18,100,459 which might put things a little into perspective. Or does it?

Look at what Mr. Portnoy has managed to do in such a little time, he is now a regular occuring guest on CNBC’s Fast Money and has created a relation with host and former hedge fund manager Jim Cramer. Dave has managed to hit a target audience in which CNBC only dreams of through the use of comedy and authenticity. At this point anyone even remotely interested in finance has heard and probably seen Portnoy whether it be the entertaining likes of frozen pizza reviews with the famous “one bite everyone knows the rules” slogan, or perhaps you’ve seen him doing live un-boxings to cross-platform audiences of over 100,000. Even better how about telling Jim Cramer “I wish I could punch Boeing in the face” live on CNBC! The chances are if you were long like we both were you probably genuinely felt the same!

And that is what makes Dave Portnoy a genius, the man has managed to blow up by being authentic. This is something CNBC as an organization and entity can never do, they cannot connect 1-1 on an individual and personable basis.

Following a viral heart-felt video reacting to the continuation of the lock-down and changing narratives, Elon Musk retweeted Portnoy and agreed with the confusion of prolonged nationwide closure citing extreme harm in sitting inside for months on end.

In the grand scheme of things even if Portnoy doesn’t make back that $18 million (which he will long term) that is an extremely small amount when compared to what companies spend on things like commercials or product placement that is absolutely less effective than Portnoy’s unconventional and blue grass methods.

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Barstool Sports also managed to rank #1 in the podcast realm with episodes Call Her Daddy and Daddy Speaks. Congrats Dave!

Edit updated 03/19/2020.

It’s been brought to our attention that Dave is not infact down 18 million dollars. “He hasn’t lost $18M. Dave put 5m in Etrade and they allowed him to leverage the account 3.5x, that’s how he has 18m in investments. he needs to pay back the margin and he keeps the profits….until he sells, the account would show a negative”